Van and car maker, Ford has announced further prices increases - the fourth such rise this year alone. Ford vans and Ford cars will undergo an average 2.7% price hike in a bid to stave off the affects of a weak pound; or so it is reported. Indeed, MD of Ford of Britain, Nigel Sharp, said "price increases are still required to maintain a viable business and to recover relative cost increases caused by the weakness of the pound over an extended period." This is depsite Ford reportedly having "reduced costs across its entire UK business, including personnel red
